Sausalito Mercantile

Branding, Illustration & Packaging Design

Scope: Brand identity, illustrated handkerchief designs, packaging

The Ask: Sausalito Mercantile needed a line of 9 handkerchief designs and packaging built around a vintage Old West aesthetic, ready to sell on Amazon and in L.A. boutiques.

Each design pulls from a different Old West motif, cowboys, cacti, arrowheads, buffalo, so the set reads as a cohesive collection without repeating itself.